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Is AI normalising creative theft?

Generative AI tools are democratising creativity. But who truly owns the work they make? We navigate the tricky bridge between inspiration and industrialised theft.

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Apple's Vision Pro tells us why extended reality really matters

Apple’s long-awaited headset has arrived with unrivalled hardware and an unrivalled price. But the Vision Pro aims to do more than wow. Clovis McEvoy analyses the tech, the experience, and what else is needed to create a computing revolution.

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What LimeWire got wrong with NFTs, and how they've learnt for round 2

After an initial relaunch that left fans and artists wanting more, LimeWire is changing course with a new subscription model. Clovis McEvoy speaks with co-CEOs Paul and Julian Zehetmayr about moving away from one-off drops, combining subscriptions with scarcity, and putting ownership back in the hands of creators.

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Here's how designers will use AI to make clothes

A new era of creative expression is emerging at the synthesis of fashion, art, and software. Kolja Pitz explores what generative art means for fashion, both physical and digital, and how it could revolutionise what we wear.

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Synthetic Hollywood: a future with no actors?

There's no doubt that AI will transform Hollywood. But how will an industry built on the simulation of life grapple with its responsibility to 'the real' — and will it even bother?

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M. Shadows on Avenged Sevenfold's heavy metal approach to token-gated ticketing

Renowned heavy metal band Avenged Sevenfold have been using NFTs to give their fans exclusive perks since 2021. Now they’re on a new blockchain adventure with Ticketmaster to add to the fan experience. We met with lead singer M. Shadows to see how the band are leveraging the power of NFTs, the challenges of working with an industry giant, and why NFTs won’t benefit artists as much as fans.

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AI deepfakes are going to make you question every advert you see

With any groundbreaking technology, there are widespread ethical and safety risks. Randy Ginsburg explores how AI deepfakes are shaking up the marketing industry, what brands need to do to be prepared, and why consumers need to second guess the adverts they engage with.

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The inside story at Rarible: bringing NFTs to every community

Rarible co-founder Alex Salnikov wants to reimagine how you pick up your NFTs. He speaks to Leo Nasskau about his web3 journey as a crypto-native, decentralising the Rarible protocol, and being bullish on new IP. Léa Rose Emery tells the story.

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Revolutionised or replaced? How AI is changing the role of writers

Computers have come for the wordsmiths. Randy Ginsburg gives the inside view on how writers, content marketers, and AI writing founders view the AI boom, and where they think the industry is going next.

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