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The chase to save horse racing – and what NFTs mean for horses

Horse racing is an ageing industry. Stables wants to completely reimagine the narrative by connecting real horses to fan-owned NFTs. David Harrington speaks to founder Constantin Garreau about attracting new audiences, growing a community, and forging experiences that last for decades.

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Extended reality is going mainstream by embracing art

As Justin Melillo, co-founder of world-building platform Mona, puts it, “There are really big numbers spending more and more time inside headsets.” If society has ever been ready to explore art through the lens of technology, it’s now. Clovis McEvoy talks with the builders who are uniting creative communities and exploring the artistic metaverse.

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How blockchain is fixing the $2 trillion problem in business financing

The business sector faces a finance gap worth $2 trillion, while businesses around the world are looking to borrow the same amount. But financing companies aren’t helping them. With blockchain, businesses can reach those companies willing to support them, and the technology ensures that everything is transparent and simple. Inês Bragança Gaspar examines how blockchain is moving financing forward.

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Traditional media is broken. Matt Medved wants to fix it with NFTs.

A beloved DJ and even more successful editor, Matt Medved has led the cultural vanguard for decades. He entered the NFT space to elevate culture, much like he did at Billboard and SPIN in his pre-web3 life. Now he's looking to turn his traditional media schooling upside down, as he tells Leo Nasskau his plan to reinvent it with NFTs. Lea Rose Emery writes the story.

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Your next Birkin might only exist in the metaverse

Luxury is defined by scarcity and uniqueness. But what about in the digital world, where luxury products can be obtained with a click? How do we define their value? McKenna Sweazey explores how the three concepts that define traditional exclusivity can be translated to the digital space.

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Will extended reality kill live music shows – or make them even better?

Live performance is a $10bn industry that attracts 30 million concertgoers every year. Is the metaverse going to kill it? Clovis McEvoy talks with some of the best builders in extended reality about making concerts accessible, giving power back to artists, and creating opportunities limited only by imagination.

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Early brand experiments give a hint on the next chapter for web3

The metaverse is the future of the internet and the brands that don’t embrace it will be left behind. Providing experiences and opportunities that are more unique and exciting than those in the real world, it is unsurprising that major brands are getting involved.

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Home shopping: in the future, you'll go to the store in extended reality

Emperia is using virtual reality to enhance the luxury e-commerce experience. Focused on bridging the gap between the virtual and the real, Emperia draws out the best of both worlds. Greg Larson explains how the platform is shaping the metaverse to make it actionable for brands.

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Surfing free of censorship: how Tomi wants to take dictatorship out of the internet

Our modern internet experience is the product of what governments want citizens to see. In most countries, that is harmless in practice, but in others, it can be a matter of life and death. Tomi, a collective of one hundred developers in eight countries, is building a new internet to tackle that, with privacy at its core. Michael Stahl explores what it might look like.

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